I don’t know if you have the habit of taking notes or writing summaries. If so, what products do you generally use?
It can be said that learning about Yuque was an accidental opportunity. Recently, I was looking for an article written by an Ali person, and finally found it on the website of Yuque. Only then did I know that Yuque is a product incubated within Ali. After getting started, I feel that the interface style is very different from the Ali product style in my impression. This kind of shock is like seeing a small village similar to Xidi Hongcun suddenly on the Qinggan (Qinghai Gansu) ring road. A small bridge, rockery, flowing water, and Huizhou architectural communities country email list suddenly appeared in the vast world. . It feels very different.
The Yuque product itself should be considered a niche, and I feel that Ali has not invested a lot of promotion costs on this product. Out of curiosity, I did some research on document note products, and talked about this Yuque product from the three directions of industry space, product comparison, and future development.
1. The knowledge base document product track is not large, but the competition is fierce
Yuque defines its product as an elegant and efficient online document editing and collaboration tool. I searched for the players in this track using note-taking documents, collaboration tools, etc. as keywords. It can be felt that the market for note-taking collaborative office products is not large. Affected by the epidemic last year, online collaborative office is very popular, and the market is also expanding rapidly.
The scale of China's collaborative office market, source: iResearch
I have not found the specific market size of note-taking office products, but judging from iResearch's research report on the collaborative office market, it can be inferred that the market for note-taking and document products is not large.
From the report of iResearch, we can see that the domestic collaborative office market size is 44 billion - does it seem to be okay? Note that this is the collaborative office. You can see that document collaboration, online storage, project management, conference products, mailboxes, and platforms all belong to the scope of statistics. Document collaboration only accounts for a small part of the collaborative office market.
Here we have established a concept: the track where Yuque is located is a very small track. According to the reports of iResearch and Jiazi Guangnian, even in the sub-segment of the document category, there are no less than 20 companies competing in this vertical category.